The LEJ, priced around £45,000, was signed for by Micro Aces for model aircraft printing. The Soljet PRO4 XF-640, priced at £21,000, was bought by Fusion Print for sign and banner work.

Another XF-640 sale, to a T-shirt printer, is expected. This will be Atech’s first sale of a Roland model as a dye sublimation printer, marking a new partnership between Atech and ink vendor Hilord.

Atech has also sold one Burkle liquid coating line and one Crest RSC 3200 hot and cold knife cutter, both being shown for the first time at Fespa.

Managing director Allan Ashman said: “A lot of people come to look and make their minds up later. By the end of August we expect to have made around £1m worth of sales from Fespa.”