Clormann Design played with letters in various typefaces to create a pattern that could be cut from the page. A paper with unusual strength was needed; the team selected Invercote G 240gsm paperboard from Iggesund for the cover.

Christian Deppisch, a journalist at Novum, said the Invercote was laminated with the foil Brushprint Silver, and a copper shade was printed on to the foil. The designer wanted to play with the contrasts between shiny and matt.

“The delicate pattern is really a challenge and with most other materials the pattern would risk being torn to pieces even before it reached its recipient,” he said. “But for this particular job the choice of material was perfect.”

Kessler Druck+Medien did the printing and binding; a Heidelberg Speedmaster CD 74-5 LX was used for the cover while the magazine pages were printed on an eight-colour Speedmaster SM 102. Clormann Design worked with cutting and stamping specialists Stigler of Munich for the laser cutting.

A Wohlenberg Champion was used for binding, which proved tricky and could have thrown up potential for the cover to catch on something in the binding machine due to all the holes, said Deppisch.

“It was really, really difficult. So we made the binding machine three times slower and before that we did a lot of testing. We had to change the design of the cover so it would work better on the binding machine, and we closed all gaps in one direction.”