The Dynamic range is suitable for applications including point of sale, sign and display, exhibition and photographic purposes.

It includes gloss, matte and sandgrain options, is 100 microns thick and is available in multiple widths from 880mm to 1,520mm. Antalis is exclusive UK and Ireland distributor.

Antalis sign and display product manager Mick Crook said: “Dynamic is a cost-effective laminate for general indoor large-format graphics, but it can also go outside for short-term use.

“It has a solvent adhesive and brings us and Drytac into the market in the standard laminate sector. Drytac has lots of high-end laminates – UV, polypropylene and anti-scratch – but there was a little bit of a gap at the everyday end of the market. Dynamic fills that gap.”

Drytac Dynamic Gloss has a high-gloss reflective finish that is water-resistant and provides UV protection. The gloss finish enhances colour vibrancy and is very durable, said the firm.

Drytac Dynamic Matte laminating film has a non-glare water-resistant PVC laminate that eliminates reflection while maintaining colour contrast and details.

Drytac Dynamic Sandgrain is a pressure-sensitive, non-glare PVC over-laminating film with a crystal finish. It is hard-wearing and ideal for applications where extensive handling is required.

A Sandgrain film costs less than £100 for a 100m roll of 880mm width, said Crook. The company said all three films offered good performance with outdoor exposure if applied to water-based print and two years if applied to a solvent-based print.

Drytac sales director for Europe Steve Broad said the Dynamic laminating films were introduced to offer good quality at a keen price.

“The laminates are an ideal everyday range of pressure-sensitive films and are perfect for enhancing and protecting indoor prints and exhibition graphics,” he said.

“Dynamic laminates have a solvent-based adhesive and can also be used for short-term outdoor graphics applications. Longevity depends on print technology, type of substrate and environmental conditions such as weather, but they can generally withstand outdoor exposure for quite a few months.”