The substrate specialist said its TrueImpact 7000 series of self-adhesive graphics substrates were free of PVC and phthalate and therefore have a smaller environmental footprint than conventional products. “TrueImpact is for indoor use such as retail displays, sports promotions and point-of-sale material,” said a spokeswoman. “The large-format graphics industry is based on PVC, which is not the most environment-friendly material. “These films offer a bespoke five-year-life prescription for digital – solvent, eco-solvent, UV and latex – and screen – solvent and UV – printing applications. They are suitable for flat and slightly-curved surfaces.” She said the new films represented a “viable sustainable alternative to polymeric calendered PVC films” and were available with gloss or matt overlaminate, and the choice of permanent and removable adhesives. Also on show from Avery Dennison is a new Supreme Wrapping Films range of 19 colours and finishes for vehicle wrapping, a sector billed by the company as “possibly the most fashion-orientated self-adhesive graphics market today”. Another newbie is an addition to the company’s range of cast films for multi-purpose inkjet print. MPI 1950 Latex Cast, a stand-alone film for the HP Latex inks and printer platform, comes in high gloss and matt overlaminates. Finally at Fespa, Avery Dennison will flag up its online Avery Academy for training professionals in the industry. More than 6,000 registered users include printers, distributors, signmakers, designers and end-user...
Avery Dennison films go green at Fespa
The substrate specialist said its TrueImpact 7000 series of self-adhesive graphics substrates were free of PVC and phthalate and therefore have a smaller environmental footprint than conventional products. “TrueImpact is for indoor use such as retail displays, sports promotions and point-of-sale material,” said a spokeswoman. “The large-format graphics industry is based on PVC, which is not the most environment-friendly material. “These films offer a bespoke five-year-life prescription for digital – solvent, eco-solvent, UV and latex – and screen – solvent and UV – printing applications. They are suitable for flat and slightly-curved surfaces.” She said the new films represented a “viable sustainable alternative to polymeric calendered PVC films” and were available with gloss or matt overlaminate, and the choice of permanent and removable adhesives. Also on show from Avery Dennison is a new Supreme Wrapping Films range of 19 colours and finishes for vehicle wrapping, a sector billed by the company as “possibly the most fashion-orientated self-adhesive graphics market today”. Another newbie is an addition to the company’s range of cast films for multi-purpose inkjet print. MPI 1950 Latex Cast, a stand-alone film for the HP Latex inks and printer platform, comes in high gloss and matt overlaminates. Finally at Fespa, Avery Dennison will flag up its online Avery Academy for training professionals in the industry. More than 6,000 registered users include printers, distributors, signmakers, designers and end-user...
Cross Media 2013 aims high on visitor numbers
“Second shows are arguably trickier than inaugural ones because expectations are perhaps a little lower, but with 18 weeks to go we are around 280% up on where we were last year,” said event director Nick Craig Waller, who aims to beat last year’s visitor haul of 2,526 with a target of nearer 4,000 for this year’s event. This year’s show on 23 and 24 October at Business Design Centre, Islington, was quickly gathering momentum, he said. More than 40 print, marketing and publishing suppliers had signed up to exhibit, with another 40 to 60 expected to follow suit. Exhibitors already confirmed for the show include St Ives Group, Kodak, Pensord, Premier Paper, Adestra, Circdata, Data IQ, Headley Brothers, Imprint, Konica Minolta, Layar, LimeTree, Outbrain, Paperhat Consorcio, Papermule, Semaphore Partnership, Shuttleworth, Sitecore, Translate Media, Waggener Edstrom, Woodwing, Workflowz and Xeikon. “This is for printers who want to demystify what cross media means to them and how they can be involved,” said Craig Waller. “Printers are still quite a long way from embracing the concept, but they can no longer rely solely on ink on paper. Cross media will improve revenues and margins. “Our show offers the perfect platform for print service providers, marketers, brands, agencies and designers to engage with suppliers and keep up to date with the latest to help maximise the ROMI on cross media marketing campaigns.” Cross Media 2013 is themed on ‘Joined-up thinking – the power of multi-channel marketing’. St Ives Group marketing director Scott Logie is to talk on leveraging data, while other speakers are being lined up from Canon Europe, Pensord and other big names including Twitter, Fiat, Crew Clothing and British Gas. Logie said: “As the world of marketing develops from single channels into a truly cross-media discipline it is essential to have trade shows that give suppliers, agencies and clients the chance to interact. “We are excited to be part of Cross Media 2013, not just for the chance to show off our group companies, but for the opportunity to meet and learn from a range of different organisations that can help our business develop in line with our clients’ needs.” More than 50 seminars will be held in five dedicated theatres, while the industry’s major print and marketing associations are supporting the show including the BPIF, Institute of Direct and Digital Marketing, Direct Marketing Association, and the Internet Advertising Bureau UK. The bureau’s director of marketing and communications Kristin Brewe said: “Businesses can leverage digital to meet consumer needs and stay competitive. In today’s connected world it’s no longer a question of whether a business gets digital; it is more about how they adapt.” Around 28% of last year’s visitors...
Cross Media 2013 aims high on visitor numbers
“Second shows are arguably trickier than inaugural ones because expectations are perhaps a little lower, but with 18 weeks to go we are around 280% up on where we were last year,” said event director Nick Craig Waller, who aims to beat last year’s visitor haul of 2,526 with a target of nearer 4,000 for this year’s event. This year’s show on 23 and 24 October at Business Design Centre, Islington, was quickly gathering momentum, he said. More than 40 print, marketing and publishing suppliers had signed up to exhibit, with another 40 to 60 expected to follow suit. Exhibitors already confirmed for the show include St Ives Group, Kodak, Pensord, Premier Paper, Adestra, Circdata, Data IQ, Headley Brothers, Imprint, Konica Minolta, Layar, LimeTree, Outbrain, Paperhat Consorcio, Papermule, Semaphore Partnership, Shuttleworth, Sitecore, Translate Media, Waggener Edstrom, Woodwing, Workflowz and Xeikon. “This is for printers who want to demystify what cross media means to them and how they can be involved,” said Craig Waller. “Printers are still quite a long way from embracing the concept, but they can no longer rely solely on ink on paper. Cross media will improve revenues and margins. “Our show offers the perfect platform for print service providers, marketers, brands, agencies and designers to engage with suppliers and keep up to date with the latest to help maximise the ROMI on cross media marketing campaigns.” Cross Media 2013 is themed on ‘Joined-up thinking – the power of multi-channel marketing’. St Ives Group marketing director Scott Logie is to talk on leveraging data, while other speakers are being lined up from Canon Europe, Pensord and other big names including Twitter, Fiat, Crew Clothing and British Gas. Logie said: “As the world of marketing develops from single channels into a truly cross-media discipline it is essential to have trade shows that give suppliers, agencies and clients the chance to interact. “We are excited to be part of Cross Media 2013, not just for the chance to show off our group companies, but for the opportunity to meet and learn from a range of different organisations that can help our business develop in line with our clients’ needs.” More than 50 seminars will be held in five dedicated theatres, while the industry’s major print and marketing associations are supporting the show including the BPIF, Institute of Direct and Digital Marketing, Direct Marketing Association, and the Internet Advertising Bureau UK. The bureau’s director of marketing and communications Kristin Brewe said: “Businesses can leverage digital to meet consumer needs and stay competitive. In today’s connected world it’s no longer a question of whether a business gets digital; it is more about how they adapt.” Around 28% of last year’s visitors...
POD Iberia to unveil new MTEX dye-sub textile printer at Fespa
The MTEX 5032, suitable for lightboxes, home textile decoration, flags and interiors runs at up to 58sq m/hr and offers a maximum print quality of 1,440 dpi. It costs around €159,900 (£136,400). The company said that the vibrant colours and intense blacks produced by the new machine meant that dramatic lightbox and wall graphics could be produced at “a standard never seen before for the same price”. The new kit, which follows last year’s launch of the MTEX 3200, similarly features an inline infrared fixation unit. Stewart Bell, Managing director of POD’s UK distributor DPI, said: “It’s a one-step process – you don’t have to put it through a separate heat press. This saves between 30% and 40% of production time and there is only one footprint instead of two footprints.” POD has released a series of Fespa preview vídeos on its whole family of pofessional digital textile printers to “whet the apetite” on machines including the MTEX 1800, MTEX 500, MTEX 5032 and MTEX Turbosub, the latter which is set to be unveiled at the event. POD chief executive Eloi Ferreira said: “By releasing these vídeos before Fespa companies will able to see the machines in advance, know what they want, and book a timed one-on-one demonstration.”...