I want to hear more about this best practice at Vision 3 Summit. Andrew Field CEO of PrintingForLess is on the Innovations Panel at the conference.This idea was mentioned in a Printing Impressions article. More conveniently, there are tips for how to conduct your own video testimonial project. How good is that! http://prnt.in/Z4C Don’t miss this article. Results are amazing. Don’t miss Vision 3 Summit too. Are you going? Let me...
Update to Gary Vynerchuk, (mentioned in SMFG p. 27) "All in?"
SMFG used Gary Vynerchuk as an excellent example of building brand awareness to his wine business. Gary was recently featured in an interview in Inc. magazine (February, 2011). He has a great quote, “When it comes to social media, I think most companies are putting a couple of chips on the table. I’m all in. Engagement is key to building real relationships with people you do business with…” Made me stop and think…am I all “in”? Are you all in? See the details of this interview… his energy exudes in describing the “The Way I Work.” See http://prnt.in/Z4o I was impressed with his schedule and amazed at his use of TweetDeck. Also wondered if he has more than the allotted 24 hours per day! Note that he moved from his wine business to VaynerMedia. Impressive....